Yahoo has just celebrated its tenth anniversary and they put together a bunch of their favorite moments of the web. I just have to show this sock puppet from Pets.com. This is one where the ad campaign was much better than the actual product!
Pets.Com Sock Puppet Dog - Brown and white spokes-sock with button eye and a wry sense of humor which represented the San Francisco-based electronic retailer Pets.com beginning in 1999. Michael Ian Black, a 29-year-old actor (who later played Phil Stubbs, the Stuckeybowl manager on NBC's ED) brought the Pets.com's Sock Puppet mascot to life. Much of what he said was ad-libbed.
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